Dayliff as a brand can trace its origins back to the 1970s when it was used to label various engineered systems produced by D&S and since then has steadily developed into the company's comprehensive own-brand range of products. Supported by its own website, www.dayliff.com and now its own App, mentioned elsewhere, the Dayliff range of products has become a household name in the region associated with quality and value.

A recent exercise to update the range's packaging was carried out by D&S HO Marketing and is being progressively introduced in 2019. Featuring QR codes that connect customer's products to the Dayliff support App, as well as a clearly displayed specifications and details, the new packaging initiative has been well received by partners and staff.